Build your Gifts in Wills program with confidence
The Future Impact Collective Gifts in Wills Starter Kit gives you the core tools, content and practical guidance to build a more visible, consistent and sustainable Gifts in Wills program, without starting from scratch.
What is the Starter Kit?
The Gifts in Wills Starter Kit is designed for charities that want to strengthen their legacy fundraising foundations and make it easier for supporters to leave a gift in their Will.
Whether you are starting from scratch or building on existing activity, the Starter Kit brings together the core building blocks of a strong Gifts in Wills program, including supporter-facing content, internal tools and practical guidance tailored to your organisation.
What does it help you do?
The Starter Kit helps you create a clearer supporter journey, improve visibility of Gifts in Wills across your channels, and give your team the confidence to talk about legacy giving more consistently.
It is designed to save time, reduce guesswork and give you practical assets you can use straight away, while still leaving room to grow over time.
What’s included in the Starter Kit
The Starter Kit includes four practical components designed to work together, giving you both supporter-facing materials and internal tools to support delivery.
✓ Gifts in Wills webpage content tailored to your organisation
✓ Gifts in Wills Guide to help supporters understand their options and next steps
✓ Staff Toolkit with practical messaging and conversation support
✓ CRM and Stewardship Framework to help you track, manage and nurture legacy supporters over time
Not sure whether the Starter Kit is the right fit?
Complete our free Gifts in Wills Health Check to assess your organisation’s current Gifts in Wills maturity, identify strengths and opportunities, and see whether the Starter Kit is the right next step.How the Starter Kit works
The Starter Kit includes four practical components designed to work together, giving you both supporter-facing materials and internal tools to support delivery.
Start by telling us about your organisation, your current Gifts in Wills activity and where you’d like support.
You’ll receive your Starter Kit components ready to review, refine and implement.
Who the Starter Kit is designed for
The Starter Kit is designed for organisations that want practical, tailored support to build or strengthen their Gifts in Wills foundations.
✓ New or early-stage Gifts in Wills programs looking for a clear place to start
✓ Organisations with some Gifts in Wills activity already in place but without a consistent, supporter-friendly framework
✓ Teams with limited internal time or legacy fundraising capacity who need practical tools and guidance
✓ Organisations wanting to improve visibility, confidence and consistency across Gifts in Wills communications, enquiries and stewardship

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